Absolutely! We do want you to be able to run a successful station, and we know that sponsorships and donations can be a large part of that success. 


You can mention sponsors on your stream, as you see fit, but you can't run commercially produced ads. "This show is sponsored by the XYZ Widget Company at 123 Main Street, who have the best widgets in town" would be acceptable. However, "This show is sponsored by the XYZ Widget Company at 123 Main Street, mention us and you'll get 20% off your next widget," would not.


Currently, any commercially produced advertisements that are played on Live365 Broadcaster stations must be supplied by Live365. This applies regardless of whether your Live365 Broadcaster account is part of the Ad Revenue Share Program or if you are on an Ad-free plan. 


Here are 2 notable exemptions:


  • If a station is broadcasting non-copyrighted content, like some Old Time Radio stations, for example, then it is fine to run your own advertising.
  • If a station has direct licenses with the composition rights organizations or is direct licensed entirely, then you certainly may run your own ads.


This rule stems from the agreements that we have with our advertising partners and the Performing Rights Organizations (PRO's). This applies to selling space to a 3rd party company to insert commercially produced ads on your station. 


If you have any questions or need further clarification, please inquire directly with the Solutions team via a support ticket. Solutions can be reached by emailing support@live365.com or at this link.